Press & Partnerships

honestbee is Asia's leading online concierge and delivery service. We want to make life easier by taking care of your time-consuming daily chores. Fast and reliable on-demand services—that's our commitment to you!

We strongly believe in giving back to society. By creating flexible and equal employment opportunities, we aim to empower people from all walks of life to upgrade their skills and gain access to training.

Our founders

Joel Sng

Joel Sng

CEO and Co-Founder

Joel started his career in investment banking, and has long held a passion for businesses with transformative potential. Along the way, he has invested in a number of early to mid-stage companies across various geographies and sectors.

Isaac Tay

Isaac Tay

Head of Products and Co-Founder

Isaac Tay is the Head of Products and a co-founder of honestbee by day and a stand-up comedian by night. Isaac is driven to fulfil honestbee’s vision – to be the largest and most convenient online super market in Asia – through its mission – to create happy homes through delightful service and flexible jobs.

Jonathan Low

Jonathan Low


Jonathan caught the startup bug when he spent a year overseas in the Silicon Valley working for a mobile payments startup under the NUS Overseas College Programme. As a co-­founder of honestbee, Jonathan is involved with all aspects of the business – from recruiting to operations, to engineering.

Honestbee in the news

Department stores such as Isetan now offer delivery. Does this solve problems in the retail industry?

honestbee is headquartered in Singapore and has services in eight countries around Asia. In Japan, You can shop from supermarkets, department stores and specialty shops through the web or mobile app.
ECのミカタ19 Nov 2018

Honestbee partners with Aoyama's Farmer Market

Producers including more than 100 farmers from across the country have opened stores to sell fresh vegetables, fruits, breads, sweets, organic ingredients, etc. directly to consumers. One of the activities is the "Red-think Food Project" that reduces food loss occurring in farmers.
流通ニュース18 Dec 2018

Odakyu Department Store Shinjuku store partners with honestbee

Odakyu Department Store Shinjuku store (Tokyo · Shinjuku) has partnered with honestbee to offer grocery delivery
日経電子版19 Dec 2018

Experience luxury Christmas services at home

How did you spend your Christmas this year?
ニュース体験 .jp4 Jan 2019

Singapore's rapid growth in e-commerce

Singapore's start-up company, honestbee is focused on offering delivery services in Japa by partnering with a number of supermarkets. Christina Lim, vice president and CMO, explain the current state and future of the retail industry in the country and Japan.
宣伝会議デジタルマガジン9 Jan 2019

Even non-members can buy Costco products! I ordered a delivery through honestbee

Delivery services continue to evolve in recent years. This time, I tried ordering Costco products with Singapore's online delivery service honestbee! We look at the order process and our impressions of actually using it together.
macaroni22 Jan 2019

honestbee provides injury policy for workers

honestbee, an online concierge and delivery service provider, said it now provides personal injury insurance coverage for its employees while they are fulfilling or delivering orders.

honestbee in numbers

4.1x faster

4.1x faster

than shopping for groceries yourself. We’re very fast.

20,000 jobs

20,000 jobs

created since July 2015 for shopper and delivery bees.

700 donated

700 donated

bags of fresh groceries to Beyond Social Service.

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